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Press Review
March 2009
BAULI CROISSANTS GET A NEW PACKAGE FOR CHEER AND SOFTNESS THROUGHOUT THE...
STARTING IN MARCH 2009, ALL THE REFERENCES OF BAULI CROISSANTS AVAILABLE WITH A COMPLETELY NEW LOOK.
As a companion of daily life, Bauli will give consumers an even more obvious soft good morning, with new proposals that bear the mark of good cheer, simplicity, goodness and sweetness.

The Soffice Sfoglia, Sfizio al Cioccolato, Voglia all'Albicocca, Cuor di Cacao, Capriccio di Crema, Gioia al Latte e Miele, Passione alla Ciliegia Croissants, the Tesoro alla Crema, Desiderio al Cacao, Poesia di Albicocca Puff Pastries, the Chioccioline Allegria di Cacao and Fantasia al Cioccolato and, finally, the Braided Pastry Amor di Sfoglia today represent the entire range of products.

Attractive names, that are easy to remember - and recognizable graphics with great impact for the packaging, with the renowned common note of the "Bauli Lilac" color. Clear and explicit images along with healthy and light ingredients; a naturally leavened pastry and tasty new fillings confirm the commitment of the company, which has always been attentive and desirous of offering quality and sweetness for the whole family.

Bauli has thus become the right way to start the day, with serenity and optimism, as already brought out in the "Take it soflty" message, started in 2008, promoted in a massive radio campaign throughout the national territory.

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