Bauli has central warehouses at each production site for a total of 54.000 sqm and it also owns a satellite warehouse and 27 distributors for festive products and 2 warehouses for regular consumption products.

For festive products:
- 52 AGENCIES
For regularly sold products:
- 38 AGENCIES
- 40 PARTNERS

Total of Group Average: 1162

302,7 million Euro

Investments in advertising: over 20 million Euro Source: AC NIELSEN - Gross investments.
Brand awareness index: 98% Source: Demoskopea

Purchasing families 4,3 million
Dove-shaped Easter cake market share 22,1
Easter cake market share 20,6
Special occasions market share 17,5
Bauli Egg market share 10,0

Source: AC NIELSEN PA10

Purchasing families 7,9 million
Festive products market share 28,7
Traditional Panettone market share 22,6
Traditional Pandoro market share 34,5
Special occasions market share 30,9
Cake market share 26,6

Source: AC NIELSEN NA09

Snack Market
Purchasing families 5,3 million
Croissant share 22,1

Source: IRI INFOSCAN A.T. june 2010

Biscuit Market
Purchasing families 5,6 million
Bucaneve share 3,4

Source: AC NIELSEN A.T. June 2010

Cracker Market
Purchasing families 2,2 million
Doriano share 10,7

Source: AC NIELSEN A.T. june 2010